Friday, 28 February 2014

Type Journal- Tesco Carrier Bag


Handwitten 

Here I spotted some type on a Tesco carrier bag, its not what I'd normally expect from a Tesco bag, as there logo and brand type is quite formal having something handwritten changes it abit and makes it seem more fun. I like how Tesco are putting across a statement however each word works on their own so if you just see the bag at a glance you might just see the work 'reuse' and this still puts across the message, I think it works well and is different but still sticking to the Tesco theme with the use of colour. 



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